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Become an Unstoppable Force with E-mail
If you have a business or brand that you want to bring to the light, then this is the book for you.
In "Hack E-mail," I share my best strategies for turning e-mail into a marketing weapon. From e-mail outreach campaigns I've been able to:
1) Book between 40-50 podcast and radio interviews across the world, promoting my first book ("Buy Your Own Island) to a best-seller
2) Build an extensive network of mentors and affiliate partners
3) Increase my blog traffic by 400% in a one month period (from 4,262 to 16,688)
4) Connect with influential people
5) Pick up new coaching and freelance clients
Before I began to use these techniques for my own brand, I honed them in campaigns for clients. From fashion companies in Toronto to skin care lines in Malta, business owners have paid me thousands to generate leads for their business through cold e-mail. This stuff works.
The best part is, the things I've done with e-mail, anyone can do!
In this book, I lay out everything I've learned, and share my best strategies and most valuable techniques to get a response from someone and finally get the results you seek.
Among other things, you will learn:*
- How to create positive NLP "anchors" in your e-mails - so that people welcome correspondence from you (pages 26 - 27)
- 7 mistakes of horrible e-mail outreach and how to fix them (page 18)
- How to name drop your way to the top (page 31)
- How to occupy the moral high ground, and enchant people with your story (pages 28 - 30)
- What to do if someone doesn't respond - and get a response 90% of the time
- How to send follow-ups automatically - and "drip feed" your outreach (page 39)
- How to conduct professional CRM campaigns within Gmail (chapter five)
- The "Hidden in Plain Sight" technique to find the top people in any niche, and discover their address
- Plus other unconventional, but effective techniques
Plus, in this book I've included more than two dozen apps and powerful resources to make your e-mails more effective, efficient, more personable, and more powerful.
Are you ready to learn some powerful e-mail outreach techniques and become an unstoppable force?
Hope you enjoy the book.
*Note that page numbers are from the PDF edition of the book, and may appear at different locations in your Kindle.
- Sales Rank: #258663 in eBooks
- Published on: 2015-06-10
- Released on: 2015-06-10
- Format: Kindle eBook
About the Author
Danny is an author, entrepreneur, world-traveler, rabble-rouser, friend, and lover from California. Danny believes that life is a daring adventure or nothing. He challenges those around him to step out from their comfort zone, take risks, and do something new - to see how refreshing it feels.
Most helpful customer reviews
2 of 2 people found the following review helpful.
READ IT - the best source for emailing to businesses - your emails won't be cold anymore
By frame
I was not sure if I should write a review, especially a positive one, as somehow you do not want to share a hidden gem once you found one, right? It's like this saying: a tourist is destoying what he is looking for by finding it. So I found a great resource for how to "cold" email and if I share it now many other people might do the same until it wouldn't work anymore. But ok, I take the risk.
The book is full of practical (!!!) information. I have been in Sales and Marketing for many years and plaid around a lot with emails since I have got my own company (www.alpenanimation amazing explainer videos for start-ups) which is mainly a "I can work from everywhere" office. I wrote long emails, I wrote 1 line emails, I had good results and no results but never really found a way for a systematic approach. Reading blogs about "cold emailing" doesn't help neither, as writing standard bla bla emails with a bit of personalization just does not work - and this is the advice of most blogs.
Also, the follow up is crucial, but how to do it right? And how to react if someone just doens't answer or answers negatively?
Danny gives really practical insights and tips. I have increased my response rate to about 50% since I use his advice, whereas for sure the quality of the contact is very important, quality beats quantity. I am writing as a B2B marketer and not B2C, so I use emails to reach out to individual persons about whom I want to learn before I write to them.
Read this book, it is far too cheap for what it does (I do not get any commission from Danny for writing this, he wouldn't hire a German guy :-)).
2 of 2 people found the following review helpful.
From cold to gold
By Vernon T. Foster II
I was privileged to receive an advance copy of Danny Flood’s book. I’ll start by saying if you’re sending cold emails to prospects or influencers, you’re probably doing at least one thing wrong that can be improved. Based on that alone it’s worth picking up a copy.
I spent two months cold emailing prospects and was getting very limited responses. After reading Danny’s book and implementing his follow up template, I got replies from prospects that I hadn’t heard from in weeks. There’s also a suite of tools to help you manage and pipeline contacts. Expect nothing less than 100% value from cover to cover.
1 of 1 people found the following review helpful.
Can't miss - Shouldn't miss - Don't miss
By Candoar
This is again - a rare example of well written book.
Why?
- The concept is simple, but very essential in today's world
- The approach is indismissable
- The methods provided in this book are simple and readily usable
- Each mail box hack is deep in use and well used by the author before sighting here
- Ask me, each of the facility the author provides is new to me - and my friends who got introduced to this..
- Filing, arranging and even bulk mailing might become very easy through this book
- A high quality material
- Very importantly, by 'not' reading this book, there is much to lose.
Don't miss this
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